Sports betting operator CopyBet has been announced as the official betting partner of AFC Bournemouth for the 2026/27 season.

The agreement comes ahead of a historic campaign for Bournemouth, which secured a record sixth-place finish in the Premier League and qualified for the UEFA Europa League for the first time in the club’s history.

Neither party disclosed the financial terms of the partnership or the specific branding rights included in the agreement.

Bournemouth Continues Expanding Its Betting Partnerships

The deal further strengthens Bournemouth’s commercial portfolio ahead of its European debut.

Earlier this year, the club also signed a three-year partnership with MrQ as its official online casino partner. Under that agreement, the MrQ logo will appear on the sleeve of Bournemouth’s first-team shirts.

With both sportsbook and online casino partners now in place, the club continues to attract gaming brands seeking greater visibility through Premier League and European football.

Betting Operators Increase Investment in English Football

The agreement reflects the continued importance of football sponsorships for betting operators, despite increasing regulatory scrutiny of gambling advertising in the UK.

Premier League clubs remain highly attractive marketing platforms due to their global audiences, while European qualification offers partners additional international exposure through UEFA competitions.

For CopyBet, the partnership provides another high-profile football asset as competition for premium sports sponsorships continues to intensify.

Source: https://www.linkedin.com/posts/copybet_copybet-are-delighted-to-announce-that-we-activity-7483113194224414720-jMuJ?original_referer=